The Importance Of A Women s Friendship Essay - 1249 Words

The importance of a women’s friendship is to provide a special bond, support system, and everlasting memories so that a concrete relationship will continue to grow and expand throughout a lifetime. According to the Merriam-Webster Dictionary, friendship is defined as â€Å"the quality or state of being friendly.† This definition means that a friend is truly someone who is caring and is willing to go out of their way to impact and change one’s life. Friendship truly signifies caring, impact, and the ability to change one’s life through tools such as stories and memories. My story is about my best friend named Jessica. This is about a time where I was stressed in my freshman year of highschool. Out of everyone, she was the first one to give me guidance and keep my mind off of school stress. In addition, she taught me to start living life and let things go. In conclusion, from this experience, I have learned so much about my true passions as well as develo ped a close-knit relationship with someone I can call a true friend. It was the first day of school, my mom took pictures of my sister as we were on the run to catch the school bus. I remember getting on the bus and looking at unfamiliar faces. I felt so scared and alone. I took a seat next to my sister, seeing picturistic views of the mountains and farms nearby. We were finally here, school. I met my second grade teacher, Mrs.Fallari. She seemed pretty nice and chill. The morning classes flew by and then lunch was next. IShow MoreRelatedThe Description Of Cookham And Katherine Philips Poetry Essay1559 Words   |  7 Pages Friendship is a blessing, people say, and it is. Men often express their appreciation and respect for male friends through literature. A fellowship, medieval authors call it. A deep and unbreakable connection between males, transcending romantic love. 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What Drug Did The French Doctor Use Help Rein His Cravings...

What drug did the French doctor use to help curb his cravings for alcohol? In order to curb his cravings for alcohol, the French doctor used a muscle relaxant named baclofen to â€Å"flip a switch† and get rid of his cravings for alcohol. He initially tried lower doses which did not seem to have an effect, but higher doses of the drug allowed the doctor to rid himself of the cravings for alcohol, and eventually he was indifferent to alcohol after the drug. Later it was found that there were more cases where this finding was supported. 2. The female journalist telling the story mentions that she was â€Å"torn† while attempting to write the piece on the doctor and the medicine to deal with addiction. Why was she torn? The journalist Amy, was torn as someone who was both a journalist, somebody who had to be skeptical when taking into account the story of the French doctor, and as somebody who had personally witnessed the effects of alcohol on a loved one in a past relationship, she wanted to believe in a cure or a treatment that could resolve the addiction issue associated with alcohol use. She wanted there to be a treatment for this wide-spread issue that plagued lots of people, but she also had to be skeptical as professional, because she was a journalist. 3. How did addicts describe the cravings they would have for whatever it was they were addicted to? It was interesting how the addicts described their feelings of cravings to their respective substances. They described the

Motivation And Organizational Behavior Solution on A Employee

Question: Understand the key concepts, theories and practices which underpin the practice of management and the role of the manager in contemporary business organisations. Comprehend the complexity of management roles and functions and the diversity of management focus within modern organisations . Evaluate, describe and discuss the key concepts, approaches and skills which are necessary for the modern manager in contemporary organisations and cultures. Answer: Brief and Identify Problems in Case and How to Manage it in Kelloggs Management Structure The manager and business leaders will agree on one thing that it is a continuous challenge to keep the workers productive and motivated at workplace. The reality being what drives an individual can be different to another so it is important to understand each employee. This is in link with human development stages as each individual has different outlook of his career and on motivation (Dhaliwal, 2016). An employee spends considerable amount of time at workplace so rewarding and motivating them right is important. Each worker needs has to be satisfied by understanding their need by knowing their behavior. In some organization it is found out that employees needs are not understood that impacts the performance and productivity. They are not encouraged to take different roles by moving ahead in professional career. This is in link to the first issue motivation as this is an important component that drives the change in attitude in the way people behave. In Kelloggs management structure employees are encouraged to speak positive words for others by working on the strengths. The use of scientific management adapted by Frederick Taylor states that monetary reward is crucial. This is best for narrow job confines working in align with production line as in Kelloggs. Many individuals are still motivated by cash rewards as for them the prime factor is pay (Businesscasestudies, 2014). Employees in Kelloggs are motivated by cash alternatives by having the option of selling and buying their holiday plans. Another is Maslow theory that establishes upon the basis of five levels that needs to be satisfied in systematic order. The five stages are: Psychological Needs The workers are provided with competitive salaries for fulfilling the basic needs and Kelloggs Cornflakes flexible benefits programme that involves discount life assurance schemes, childcare vouchers, company cares etc. Safety Needs The employers have formulated health and safety rules adhered by employees by working flexible working patterns like career breaks, part-time for maintain work-life balance. Social Needs Kelloggs has a group that operates weekly by providing information on products and sales data that strengthens the team. They work according to K values by being positive and rewarding the staff for their achievement. Self-actualization Needs The employees working in Kelloggs is taking challenging opportunity by handling projects and taking the ownership solely. The second issue between management and employees is communication that is sometimes broken due to messages getting distort. The organization uses two way communications by empowering the workforce at the same time. For instance it has its coffee bar in the lobby area that accommodates around 200 people. The WK Kellogg Values Award programme reward employees and recognizes the employees talent as per their contribution to work (Businesscasestudies, 2014). This is done in order to improve the efficiency, output and quality of business provided to the customers. The motivation and communication factor is an important source to engage the employees by generating information. The management structure of Kelloggs is effective by working on the effectiveness for improving the productivity of employees Discuss and Identify Kelloggs Approach by Contributing to its Success Kelloggs approach to motivation is based upon certain motivating factors by making it the best workplace to work. This is done in accordance with employer choice as the business is delivering consistent results by taking the initiative to provide the following: Paternity and maternity leave, off time for dependents and career breaks Access to local facilities at subsidized rates and on site gyms Working in flexibility through undertaking home working, flextime and part time working Similarly, Kellogg is offering Fit for Life Programme that provides access to fitness and health programs and health check up via healthcare specialist. Secondly, the workplace has summer hours programme i.e. May to September that is adjusting the professional and personal life. For example Clarie Duckworth is working in consumer insight team and is taking part in dancing competition so this promotes the opportunity for work life balance. This motivation is effective as different individuals as different aspirations by taking their responsibility. For instance sales team meets each Friday by sharing the stories and getting inspired (Businesscasestudies, 2014). With this the employees are awarded by having both monetary and non-monetary benefits. Values are shaping, supporting the vision and providing reflection to company values by working on the philosophy and principles. The organization should have positive environment by working on the strengths of the workforce by incorporating listening as a crucial component. This makes the workforce engaged as all individuals are accepting the values of each other in the organization. According to Taylor theory it develops people so ultimately, the workplace is also developed as the employees are happy. In Maslow theory the management fulfills the five levels of needs for workforce by following the hierarchical order impacting the organizational productivity and performance (Taormina and Gao, 2013). In this theory the example of Laura Bryant is feasible as she joined as field sales team and after two years she was promoted. Her manager helped her that promoted her to assistant brand manager so this case implements Maslow by working on the ladder of her career ambitions. Thus, the use of communication also helped in passing the message without any distortion as the feedback from the employees is generated. This feedback is used to generate ideas that an employee can raise and it will be raised in the monthly meetings. The two ways communication approach is positive for the employees and management as this will affect by working in align with the organizational goals (Shajahan and Shajahan, 2004). Identify Content Theory and its Impact on Employee Performance The content theory incorporated in Kelloggs is of varied nature and it is used to motivate the employees by engaging them. Employee performance is sharing the work among workforce for achieving the goals by aligning it with organizational objectives. The various theories used for affecting employee performance are: Taylor Theory Taylor established scientific management theory that emphasis on improving the productivity of workers. In this the tasks are divided through optimization by training the workers to perform the work in a sequence motion. At the same time this theory does not help in developing individuals as it has limitation of taking the initiative of ownership (Tracy, 2014). This is done with the help of division of labour as in Kelloggs the production process is large. Maslow Theory According to Maslow a human being basic needs to have to be fulfilled for being happy and motivated. Every individual has some desire that needs to be fulfilling for achieving certain needs and that would affect the performance. The five stages are psychological, safety, social and self-actualization needs. Psychological is linked with salary, safety is associated with working in healthy and safe environment, social is belonging needs by having trust and strengthening the team and self-actualization is taking challenging opportunities (Taormina and Gao, 2013). Elton Mayo Mayo contributed towards management with human relations movement by establishing the fact that performance is depending upon content of job and social issues. This theory is about understanding the attitude of the individuals in groups with communication, management involvement and team working. When employees are being cared about their interest and views they tend to be more productive. He investigated number of methods for improving the productivity for instance lighting condition. Two-Factor Theory This theory was propounded by Fredrick Herzberg by arguing that certain factors affect work performance. The two factors stated above motivate the employees by improving performance by making him work harder. This empower the employees by delegating the work in a challenging and taking their own decision over the work life (Sachau, 2007). In Kelloggs the business would grow by motivating the employees with the use of above theories and providing them safe working conditions. The link of motivation theories has positive impact on employee performance in Kelloggs. Both the employee and management are responsible for the performance and increasing growth of workplace. They both have to work together in combination by achieving the Kelloggs goals and objectives. Application of Content Theory in Kelloggs Workforce and Critique of Kelloggs Motivating Employees The theory applied for Kellogg workforce is different as per the employee charactertics as in case of Taylor the focus on monetary reward. This reward is only applicable for employees who want cash and do not want non-monetary benefits. The salary would be paid according to amount of work performed by the individual in organization or producing the units in number known as piece work (Tracy, 2014). The output can be increased by only payment so this might be danger for organizations who want to focus on quality business. Secondly is Herzberg theory as the two factor theory is having dissatisfiers and satisfiers. The dissatisfiers are hygiene factors that are associated with the workplace like autocratic working style, environment, happy or unhappy employee. On the other hand, motivators i.e. satisfiers that provides job satisfaction by working on the roles and responsibility. This is linked with promotion, performance, effort recognition, unhappy and job. Maslow hierarchy of needs is followed for satisfying the needs by acting as motivators for working in order needs. When one level of need is fulfilled the higher order of needs are fulfilled by motivating workforce (Banks, 2005). This manner the theories ate helping in improving the productivity and success of employees in Kelloggs. The workforce is satisfied with the approach taken as motivation and encouragement is an essential part. When employees enjoy high autonomy, they receive feedback about the performance for the piece of work by utilizing the skill and experience for performing well. The application of the above mentioned theories will make the workforce engage and more productive. The motivation technique used by Kelloggs is feasible for the employees as it may be non-monetary and monetary as per the need. The various modes of motivation factor used by the organization are providing job satisfaction. They are able to pursue their professional and personal goals by having the right balance. Kelloggs being an employer is encouraging and motivating its employees from their side and at the same time employees also need to contribute equally on their part. The use of different modes of motivation for employees is work flexibility, pursuing one personal goals and being fit (Businesscasestudies, 2014). This will make the individual healthy as they are being cared by healthcare specialist for any health related problems. Another is idea generation through Snap, Crackle and Save initiative where ideas are generated that motivates by making the staff committed to their work. Here an employee suggested cardboard can be used in packaging for saving cost. It is used in man ufacturing plant that saves around 250,000 yearly. References Banks, L. (2005). Motivation in the workplace. 3rd ed. West Des Moines, Iowa: American Media Pub. Businesscasestudies.co.uk. (2014). Building a better workplace through motivation - Kellogg's | Kellogg's case studies, videos, social media and information | Business Case Studies. [online] Available at: https://businesscasestudies.co.uk/kelloggs/building-a-better-workplace-through-motivation/#axzz4H0mr6hci [Accessed 11 Aug. 2016]. Dhaliwal, A. (2016). Motivation and its impact on organization. International Journal of scientific research and management. Kontoghiorghes, C. (2008). A Holistic Approach Toward Motivation to Learn in the Workplace. Performance Improvement Quarterly, 14(4), pp.45-59. Sachau, D. (2007). Resurrecting the Motivation-Hygiene Theory: Herzberg and the Positive Psychology Movement. Human Resource Development Review, 6(4), pp.377-393. Shajahan, S. and Shajahan, L. (2004). Organization behaviour. New Delhi: New Age International. Tracy, B. (2013). Motivation. New York: AMACOM, American Management Association. Tracy, B. (2014). Management. New York: AMACOM. Yaney, J. (2008). Motivation and the Organization. Performance Improvement Quarterly, 1(1), pp.46-57.

Geography Essays Analysis Essay Example

Geography Essays Analysis Essay Briefly answer the question asked: Why do similar kinds of hazards have deferent Impacts in deferent places? Talk about the risk vulnerability quadrant. Talk about the risk equation and how it will link to the question. Pl : Point: Economic situation of the country affected by the disaster Lots of money = better health cares to treat affected people. Little money = little spent to rebuild, plan, prepare, predict hazards so Impact Is greater. Explain: If they have more money than they can spend it on rebuilding the Infrastructure and making It more resistant o future disasters. They could spend more money on forecast equipment to make sure that the natural hazard doesnt become a disaster. Evidence: Central California (2003) have High risk and high security compared to Bam, Iran (2003) who have High risk and low security. UP: Point: Population Density lots of people strain on emergency services and other facilities leading to more losses. Sparsely populated areas have too few people for the hazard to be noted as a disaster. Less impact on a world wide scale. Explain: If here are a lot of people in the area that the disaster has struck then more people are going to be injured or killed therefore more stress is on the emergency services therefore more death. It is also going to be worldwide if more people died and so more countries will need to be involved in aiding the country to ensure that minimal damage was caused. Evidence: Japan 2011 and Haiti 2010 Point: The period in time in which the hazard occurred. For example a volcanic eruption now would be less severe than an eruption of the same power that occurred many decades before hand. We will write a custom essay sample on Geography Essays Analysis specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Geography Essays Analysis specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Geography Essays Analysis specifically for you FOR ONLY $16.38 $13.9/page Hire Writer This is because advances in technology have allowed us to plan and predict hazards in a much more effective way Explain: Before technology was developed humans could not predict when hazards could come and how severe they will be so in the past the hazards were a surprise to people and so did not have enough time to evacuate therefore there were more injuries and deaths. Evidence: China 1 976 8. 3 magnitude dead, Chili 2014 8. 2 magnitude 6 dead. Conclusion: Overall Leeds are more affected In similar kinds of hazards compared to Medics. Expand Essay plan for hazards in geography By libs Briefly answer the question asked: Why do similar kinds of hazards have different impacts in different places? Talk about the risk vulnerability quadrant. Plan, prepare, predict hazards so impact is greater. Explain: If they have more money than they can spend it on rebuilding the infrastructure and making it more resistant Point: Population Density lots of people = strain on emergency services and other China 1976 8. 3 magnitude dead, Chili 2014 8. 2 magnitude 6 dead. Overall Leads are more affected in similar kinds of hazards compared to Medics.

Best Time to Send Email Backed By 14 Data-Driven Studies

Best Time to Send Email Backed By 14 Data-Driven Studies You probably  found this post  after looking through several others searching for a real answer to the question, When is the best time to send email? I say it that way because lots of sources out  there provide the same answer: It depends. And that answer isnt especially  helpful. So  read assured, youre going to find the information you need in this post. And youll also get a lot more. You see, the reason why you want to know the best times to send email- or the best days- is that you ultimately want more opens and more clickthroughs to get more traffic to your blog. And you want all of that because your email list is your most loyal audience wholl share your content once they read it, which creates the snowball effect of more traffic, more subscribers, and more customer conversions. Can you get  all of that by  sending your emails at the best time? Its a good place to start, so read this post to learn: The best day to send email. The best time to send email. How to  really know when your best time to send email is. How to get more opens with super compelling subject lines. How to get more clicks with even better messages and calls to action. Lets commence with the learnin. What 14 Studies Say About The Best Time To Send #EmailSnag Your Free Guide to Finding Email Sending Times + Email Calendar Bundle So, this post is packed with research findings on the best times. But, as with most things, what works best may vary between businesses and industries. With that in mind, how do you set the best schedule for your own newsletters? Start with the curated research in this post. Then, determine your own best times with this guide. When its time to start scheduling emails, use the bonus calendar template included, too. Download it now and youll be on your way to success. Schedule Every Email at the Best Time With The best way to schedule email is with a marketing platform built to get your team organized. Equipped with all-new email integrations, that platform is . With Email Marketing from , you can: Seamlessly integrate with your *favorite* email marketing platform. You already have a kick-a$$ email platform you know and love, so why give it up? With Email Marketing, you can easily connect your preferred email platform to with just a couple clicks. Write click-worthy email subject lines...every time.  With Email Marketing, you can use ’s *exclusive* Email Subject Line Tester to optimize and perfect every subject line to drive more  opens, more  clicks, and more conversions. Get full visibility into your ENTIRE  marketing strategy. Say â€Å"buh-bye† to disjointed marketing content (and constantly jumping from screen to screen). With Email Marketing, it’s easy to see how your email campaigns relate to the rest of your marketing strategy and quickly make adjustments if necessary. With Email Marketing, you can easily connect your preferred email platform (MailChimp, Campaign Monitor, Constant Contact, and ActiveCampaign) to with just a couple clicks. See how it works here. Or, if you're ready to try it yourself, snag a free trial. The Email Marketing Studies What's super cool about this sample of articles is that the research varies from studying billions (yes, seriously) of emails to more than 20 million, from case studies to  roundups. The data is diverse, but there are dots to connect that'll help you send emails  on the best days and at the best times. Here are the studies: MailChimp's insights for send time optimization. Customer.io's research on best day to send emails. GetResponse's research on the best day to send email. WordStream's research on the very best time to send email newsletters. GetResponse's research on the best days to send email newsletters. Experian's  email marketing benchmark. CampaignMonitor's research on the best time to send email campaigns. GetResponse's roundup of the best time and day to send email. HubSpot's best time to send a business email report. MailerMailer's report  on email marketing metrics. CNBC's findings from an interview with MailChimp's own John Foreman. SendInBlue's industry-specific research. General tips and advice from Constant Contact. Original findings from curated data by Propeller. And here's the analysis: 1. What Is The Best Day To Send Email? According to these studies, prioritize your send days in this order: Tuesday:  This is hands down the #1 best day to send emails  according to the majority of the data from these studies. Thursday: If you send two emails a week, choose Thursday for your second day. Wednesday: While no single study showed that Wednesday was the most popular, it came in second place several times. I'll note: Some of the studies mentioned high opens and clickthrough rates on Saturdays and Sundays. Well, those are also the days when the fewest emails are sent. So while the open rates may be higher in general, the actual number of emails opened is way lower. Not every study had visual representations of the data  in them, but you'll find it interesting to see the similarity among the graphs that were present. It's noteworthy  that most activity happens during the middle of the week with  only minor outliers. Here's that data: GetResponse found  the peak inbox activity happens on Thursdays. The second highest peak was on Wednesdays. MailChimp also found high open rates on Thursdays, with a second peak on Tuesdays. Further data from MailChimp and Wordstream suggests that  Thursday and Tuesday are the best days to send emails. Tuesdays get the most emails opened compared to any other day of the week though Saturdays may also be a good day to send email for its high open rate, according to data from Experian and analyzed by Customer.io. HubSpot found that Tuesday is the best day to send email, followed with a tie for Monday and Wednesday. MailerMailer found Tuesdays  win for opens, with Wednesday coming in at a close second. For clicks, Sundays win, with Tuesday coming in second place. Note that since Sunday has  lower  opens, it's likely easier to get that high of a clickthrough rate. Data from Dan Zarella and provided through GetResponse suggests sending emails on Saturday and Sunday and that it's best for both clicks and opens. 2. When Is The Best Time To Send Email? While many of the studies found varying results, here is how you can prioritize your send times based on data: 10 a.m.: While late-morning  send times were the most popular in general, several concluded that  the best time to send emails is at 10 a.m. Another  notable time  is  11 a.m. 8 p.m.-midnight: I bet you didn't expect that one. It looks like emails generally receive more opens and clicks later in the evening. As Campaign Monitor notes, this is likely  due to people checking their email before going to bed. 2 p.m.:  It looks like you might be successful by sending your emails later in the day as people are checking out of work mode or looking for distractions. 6 a.m.: I guess this makes sense since 50% of you begin your day by emailing in bed. Before you even stand up, you're opening emails. Good morning. Note: A lot of these articles mentioned time zones. The big takeaway is to choose the time zone for  the majority of your audience. If you're in the U.S., that's likely Eastern Time since  that time zone covers 50% of the population. If you're a local company,  send at these times in your own time zone. Take a look at the similarities in these graphs for a lot more detail on the analysis. Morning between 9–11 a.m. is definitely the best time to send email according to Campaign Monitor's research. It looks like there is a peak at 10 a.m. Campaign Monitor  sums it up by saying that 53% of emails are opened during the workday between 9 a.m.–5 p.m. MailChimp confirms with Campaign Monitor that sending emails  later in the morning between 10 a.m.–noon will get you the most opens.  It looks like the best time to send email is at 10 a.m. Surprisingly, different research from MailChimp and analyzed by Wordstream suggests there may also be a peak for opens in the afternoon. Wordstream says  2 p.m. is also a peak time to send email. Data from Experian and cited through Customer.io suggests  a similar approach to Wordstream's analysis to send emails later in the day. Customer.io found that email opens are highest from 8 p.m.–midnight, with a second peak between 4–8 p.m. Customer.io suggests that while it's a common practice to check  email in the mornings, most people are just beginning their day and may likely avoid email marketing in favor of productivity. HubSpot researched open times to find late morning tends to get the most opens. Send emails at 11 a.m. for the best results. Data from MailerMailer also suggests that sending emails in the late morning during work hours gets the best percentage of opens. Send your emails at 10 a.m. Dan Zarella's research, as analyzed by GetResponse, suggests 6 a.m. is a peak time to send emails, followed by late in the evening from 8 p.m.–midnight. 3. The Controversy Behind  What You Just Read Every one of the studies this post analyzes mentioned in some way that the best times  to send emails depends on  your own audience. Here's a memorable quote from Megan at Wordstream: That's the advice. Now ignore it. If that's true, then why do so many studies offer similar  information that suggests  sending emails on Tuesdays at 10 a.m.  will be the most successful? Furthermore, there may be differences between different businesses with different audiences. Here's a comparison chart of four different verticals from SendInBlue: Still, it does make sense to use these days and times to start a test for your own audience. As John from MailChimp notes: But keep in mind, the primary driver of engagement for your list is you: your content, your industry, the list you’ve uploaded. Both Megan and John  are right, though. And that's why you can use your own data and Google Analytics to help you send  email more effectively. Use these times as a starting point for sending #emails and then change where you need to. #blog4. Turn 'It Depends' Into A Real Answer Based On  Your Audience There are two phases to understand the best times to send email to your audience: Send emails at the best times as you just learned from this post. Analyze the data from your tests to see when you received the most traffic. It's really simple if you plan your work, then work your plan. Plan To Test The Best Days And Times With Your Audience Follow this outline to test  your days and times to send email. Regardless of how many emails you send during a week, you can walk through this process from first email to last email over the time frame that works best for you. It's like a checklist for the days and times you'll send your next 12 emails: Tuesday at 10 a.m. Thursday at 8 p.m. Wednesday at 2 p.m. Tuesday at 6 a.m. Thursday at 10 a.m. Wednesday  at 8 p.m. Tuesday at 2 p.m. Thursday at 6 a.m. Wednesday at 10 a.m. Tuesday at 8 p.m. Thursday at 2 p.m. Wednesday 6 a.m. That is now your plan for the next 12 emails you'll send to your subscribers. Keep in mind, research also shows that  23% of your subscribers will open emails within 60 minutes  after you send them. So It's fine to schedule your emails to send 30 minutes prior to the  peak time. Measure Your Email  Test's Success What you're really after is understanding how much traffic your emails are  contributing to your blog. After all, these are your most loyal readers who  read, share, and bring additional traffic to your site. So while you could go into your email service provider's dashboard to look at your open and clickthrough rates, an easier way to gauge the performance of your test is by using Google Analytics and reviewing your referral traffic from email. First, grab this free Google Analytics custom report to understand your  best days to send email available in your kit  that complements this blog post) When you first open this report, you'll simply set the start date and end date to the times when you ran the test. Then select Email. Once you click through to filter your data to show only referral traffic from email, you'll see the best days that are giving you the most traffic listed in order according to page views.  From there, you can click through again to see the best times by hour when you receive that traffic. This is probably the best place to start with your research. Something that has stuck with me from this analysis was a comment  from Mark Brownlow all the way back from 2009: Another trap is to think of "best day" and "best time of day" as two separate issues. The best time to send depends on the day you send it. And vice versa. That seems like good advice. But let's say you just want to know the general best time to send email by hour- without the day. Grab this  second Google Analytics custom report to measure your best time by hour only available in your kit that complements this blog post). Just like the first report, enter in the date range when you did your email test, then filter to see only referral traffic from Email. From there, you'll  see your best times to send email based on data from your own audience. It's that easy to set up your email test. But you  want even more traffic than you're already getting... so a good next step would be to get more opens. And the best  way to improve that is by writing even better email subject lines. Test your #email for the best times to send with free #GoogleAnalytics reports.5. How To Get More Opens From Your Email Subject Lines It's no secret that one of the primary drivers of opens is your email subject line. It's the part that usually stands out the most in your subscribers' inboxes right from the get-go, making your first impression for the content you're sending. So if opens lead to clickthroughs, and opens come from awesome email subject lines, let's explore a few data-driven ways to write those subject lines so they help you reach your goal to get more traffic. There is a lot of advice out there  to help you write better subject lines. Upon review, a lot of that advice has a lot in common. This analysis breaks down the best information I could find and compares it to some of 's open rates, too: HubSpot Digital Marketer Mequoda Constant Contact Let's get started. Use Your Headlines For Inspiration A while back, Garrett analyzed more than 1 million headlines and found that how to, list, and question headlines get more social shares than any other type of blog title. How to, list, and question headlines get more social shares than any other blog type. #bloggingNot surprisingly, the research for email subject lines suggests that these same three types of messaging tend to perform really well for getting opens. Examples: How To Make {Subject}  That Will  {Benefit} 21+ Ways To Grow Your  {Subject} Do You Think You Can {Benefit}? Recommended Reading:  Here Are The 101 Catchy Blog Title Formulas That Will Boost Traffic By 438% Your Subscribers Want To Know What's In It For Them There's an old adage  that helps marketers get into the heads of their audience: What's in it for me?  Judging from the data,  answering that question in your email subject line is an awesome way to increase your open rate. You could call  this a benefit, appealing to self-interest, or sharing your value proposition. The point is this: Make it clear what your audience will get if they just open your email to experience something they really desire. Examples: 5 Reasons Why You Should  {Subject} {Benefit}  While You Sleep [TEMPLATE] 10 Best  {Subject} Show Who They Could Be Like  After They Open Your Email Social proof helps your subscribers see themselves being successful- which works especially well  when they see others rocking your solution. So use your email subject line to appeal to the benefits of stories, case studies, examples, and testimonials scattered throughout your blog post. Examples: How {Name/Company}  does  {Subject} {Name/Company}  can afford any {Subject}, he uses  {Solution} How {Name/Company} Got {Number/Desirable Outcome} In {Number Of Days} Make It Unique To Stand Out In A Cluttered Inbox A lot of  successful email subject line examples suggest that uniqueness gets opens. Think of including jokes, humor, or something unexpected in your subject line- anything that arouses curiosity beyond the same-old, same-old. Examples: real {audience}  use  {solution} Discover the {solution} {Subject}, {subject}, and {unrelated subject}? Recommended Reading:  How To Build Your Brand With Humor So You’ll Feel Like A Human Make Them Move Fast The fear of missing out is a powerful motivator because it gets your subscribers thinking, "What do they know that I don't?" Showing a deadline, appealing to a sense of urgency, or even suggesting scarcity in your email subject line can help you increase your opens. Examples: Stop {Undesirable Current State} Now Copy and paste these {subject} [Last Chance] Discover the {solution} that will change your life today Make What You're Sending Sound Fresh It's true that blog posts that feel fresh or essentially reporting on the news in your niche get some of the most social shares of any type of content. In fact, news posts get the most social shares of any type of content (yes, seriously). When you write content that appeals to recent events in your industry, use those facts, subjects, and teasers in your email subject lines to spread the word quickly. Examples: {new subject}  (your first 3 steps) 5 Answers To The {New Subject} New {Subject}: What It Means For {Audience} Finally! {Company} releases {subject} Know The Mechanics Behind Successful  Email Subject Lines Length There is an old-school rule that email subject lines should be about 50 characters long. Since 54% of emails are opened on mobile devices, that seems like it's still a pretty good idea: The shorter your email subject line, the better. Case HubSpot calls it the "e.e. cummings subject line" and it's something copywriting master Joanna Wiebe  of CopyHackers does consistently: Write your email subject line in all lowercase. Joanna says this approach is more like how a friend or family member would email you, and she offers this advice for email subject line writing: So do yourself a favor and repeat after me: Nobody actually wants to hear from me. They only want to hear from their friends. Your task, then, is to sound as much like their trusted friends, colleagues and/or clients as you can†¦ without being tricky†¦ or gimmicky†¦ or lame. Follow that exercise for every subject line you write, and you'll get the opens you're shooting for. A Glimpse At Some Of 's Recent A/B Test For Email Subject Line Opens Nearly every email service provider lets you send A/B tests for your subject lines. You can do this same exercise for  your own subject lines to help you understand why your audience opens and improve all of your future subject lines. Simply write down your  winner and loser from the test, the difference in the results, and scrutinize the reason why your winner performed the best:Winner :D Loser :( Percent Difference Reason 8 Social Media Best Practices That Will Save You 25.5 Hours In A 2-Week Sprint You Can Save 25.5 Hours With These Social Media Best Practices 8% More specific, focused on the promise 101 Marketing Time Management Strategies That'll Help You Work Faster 101 Marketing Time Management Strategies That'll Boost Your Efficiency 6.6% Work faster is a term our actual audience uses to define their personal productivity goal 150+ Blog Ideas That Will Absolutely Kill Writers' Block 150+ Blog Ideas To Kill The Nightmare Of The Blinking Cursor 18% Writers' block is an undesirable state, while the winning subject line promises a solution How To Promote Your Blog With 105 Content Promotion Tactics 105 Ways To Promote Your Blog To Get More Traffic 17.6% Winner led with the subject How To Get More Followers With 21 Ways That Will Boost Your Social Media Traffic How To Get More Followers With 21 Unique Ways That Will Boost Your Reach 15.7% Traffic is a key word our audience uses to define success, not reachYou can see from these examples that we've been trying to strongly appeal to the benefits behind opening the email. Nearly all of these subject lines reuse the blog titles to test for the best-performing headlines. There is still room for improvement! Try Using the Email Subject Line Tester This free tool analyzes email subject lines and offers suggestions on how they can be improved. Try it here. Recommended Reading:  We A/B Tested Our Email Subject Lines For Months. Here’s What We Learned. 6. How To Get More Clickthroughs With Improved Email Writing Tips Once you get that email open, how can you get the most click-throughs from your subscribers to read your blog post? It's a good question that deserves a simple and data-driven answer. Plain Text Versus Visual Emails While your email subject line is one of the primary ways to get email opens, the design of your email can also impact your success. You might think that a designed email- or HTML-enhanced with a theme of some kind- would increase your opens and clickthroughs. But when HubSpot researched the idea of HTML versus plain text emails, they found that HTML emails actually decreased both their open and clickthrough rates. They  summarized their findings with a very bold statement: Aside from proper list segmentation, nothing boosts opens and clicks as well as an old school, plain-text email. Super surprising, right? Plain text emails perform better than an #email with a designed theme. #bloggingBut HubSpot  wasn't the only one to come to that conclusion. DIYthemes also testing a plain text version  of their e-newsletter which their subscribers absolutely loved. And when we at tested several HTML-enhanced  emails for the ones we use to announce new blog posts, we found that our plain text versions increased the amount of  opens by 3.5% while decreasing our clickthroughs by 2.12%. At first, you might think that data is a bit misleading, but that 3.5% increase in opens means that more overall subscribers are clicking through to read our content, despite the slight percentage drop in clickthroughs. So why is that? To bring up Joanna Wiebe's awesome point  from writing subject lines, it's because  plain text emails look more authentic and less spammy than HTML-enhanced emails. HubSpot came to the same conclusion in their research, hinting that email filters may be strong enough to weed out over-enhanced emails. If  Joanna  and HubSpot are right on those assumptions, then data backs it up. More of your subscribers see email as a 1-to-1  communication tool  that plain text messages seem to reflect while HTML-enhanced emails scream mass marketing. Takeaway: Send plain text emails rather than HTML-enhanced emails. Keep It Informal Another reason HTML-enhanced emails may perform slightly worse than plain text emails could be due to the fact that the message in the email itself often begins with gibberish. Let me explain. This is what HTML-enhanced emails look like before you open them: And this is what informal plain text emails look like before you open them: No one wants to feel like you're marketing to them, but rather, that they've opted in to receiving information that will help them. Email is a way for you to build trust with the audience that is the most likely to convert into real customers. So, how can you build that trust? Just write like you would to a friend.  It's just fine to start an email with Hey there. Let people into your lives a bit like this example of many from Noah Kagan: Now, I'm not saying you have to be super whimsical like Noah, but I know that he's built lists that have added up to seven figures of email subscribers (yes, that means more than  a million subscribers). So how does he  retain those email subscribers? By treating email as an avenue for a relationship. You read his emails and feel like you know the guy even if you've never met him. Takeaway: Write to your subscribers as if you were talking to your best friend.  Opt for you instead of one, forget yourself and focus entirely on your audience, and use contractions because that's probably just how you  talk anyway. Share The Reasons Why  Your Subscribers Should Click Through Focus your message  on explaining the value your subscribers will get when  they visit your blog post. Now, the value isn't the same as what your post covers, but answers the question,  what's in it for me? There are a few ways to do this: Appeal to your subscribers' biggest challenges: People avoid confronting their challenges because they're hard to deal with. Address the problem with an immediate solution (*ah hem* reading your post is the solution) to get more clickthroughs. Know how they measure success: Your subscribers have goals. When you share "How To Do  {Subject} To {Reach The Goal}" you'll immediately hook your subscribers. Use their own words to tell them what they wanna hear: Joanna Wiebe from Copyhackers  suggests that using the words your audience uses to define their problems and goals helps increase conversions. When we took that advice in building a landing page, we experienced a conversion rate of 27%. Yeah, that works. Now, if you don't know those things, chances are... you probably don't know your audience very well and that may reflect in your content. Here are three simple ways to get the information you need to write more effective emails: Survey:  This is hands down the #1 best way to understand your audience's goals, challenges, and the words they use to describe them. Use a free survey tool like Polldaddy to send your existing email subscribers  a survey with this one question: What is your biggest challenge as a {insert their role}? Blog comments: Monitor blog post comments to find common problems. You can continue the conversation by  probing with more questions to find out why those things are problems and what they're looking for as a solution. Social media: Listen to your followers when they participate in Facebook groups, Twitter chats, and LinkedIn groups. Spark up a conversation to dig deeper when necessary. Another  email writing tip involves a bit of simple psychology: Write your email in a way that helps your subscribers feel like they've already made the decision to click through to read your blog post. Write emails in a way that will make your readers feel like they decided to read your blog post.What does that mean? It means using  proven phrases like these... When you read this post... You'll learn... You will discover... ...because those phrases assume the subscriber will act on the advice you provide or they will feel the cognitive dissonance of knowing  they should have done something but they chose not to. That technique leads directly into a call to action your subscribers can envision themselves doing. For example, here's what that could look like for this post specifically: When you read this post, you'll grow your traffic by getting more email opens and more clickthroughs to your awesome content. When you read this post, you'll discover the best times and days to send your emails to grow your traffic. When you read this post, you'll also learn how to write better subject lines and messages that will get more clickthroughs. You see how each of those examples suggests that you will do the action, and that when you do, you'll solve a problem and get the benefits. And a final email writing tip: Keep 'em short. Some of our highest clickthrough rates come  from emails that are  three sentences long. Recommended Reading How To Write Cold Emails The Right Way The Ultimate Guide To Creating An Email Autoresponder Course Now You Know How To Get More Traffic From Email You just learned a ton of information that will help you get more traffic from email marketing. Here's a recap of the process: Send your emails on Tuesdays. Send them at 10 a.m. Test the best days and times to find out when your audience is most active with these two Google Analytics reports. Write compelling email subject lines that stand out. Use plain text emails and write messages that assume your subscribers have already clicked through to read your blog post. Where will you start?

Cause and Effect Essay Topics

Cause and Effect Essay Topics Cause and Effect Essay Topics Don’t know how to write a good cause-and-effect essay? Choosing among the topics offered here will make it easier for you to do it. All of these topics meet the quality standards and academic needs. Don’t hesitate to use any of them and achieve the best result! Relationships Why is divorce rate so high today? How does divorce impact family and children? Do social media affect family life? What is the nature of conflicts between siblings? Does childbearing affect the career? Does a strong family relationship make people healthier? How does a girl’s relationship with her father affect her own life as a married woman? What factors are crucial for family relationships? Social Issues What factors affect the levels of richness and poverty in the USA? Does poverty reduce the chances to succeed in life and career? Do violent games affect children’s relationships with their peers? How can non-governmental organizations help prevent global climate change? How does religious discrimination affect social stability? Why do people all over the world eat low-quality foods? Can low-quality water affect people’s health? Healthcare Why are so many Americans overweight? Why do people fail to prevent disease occurrence and complications? Why do people fail to adhere to the prescribed treatment regimen? What are the health effects of stress and anxiety? Why does cancer research fail to bring visible results? Why do people seek help in alternative treatments? Can information technologies facilitate access to healthcare? Why are cardiovascular diseases so common in America? Technology Do computer games affect child psychology? Does cellphone communication affect personal relationships? Does shopping online make people spend more money? Â   How can social media help teenagers build relationships? What are the effects of bullying at school? Why do teenagers often spend their time online? Education What do talented students think about studying in a regular school? Why do most children dislike going to school? Do technologies facilitate the learning process? Can homeschooling replace schools? Does wearing school uniform reduce the incidence of conflicts among students? Why do teachers face the risks of burnout? Is children’s health affected by spending more time at school? History How did British and French colonialism alter the people around the globe? Why did the American Revolution begin? What were the causes of the Civil War? How did WWII affect the Jews all over the world? What caused numerous civil rights movements in the 1960s? What were the causes of the 9/11? Can illegal immigration damage social wellbeing in America?

Religion Research Paper Example | Topics and Well Written Essays - 1000 words - 1

Religion - Research Paper Example There are major forms of religion in the world today. These forms of religion differ in practices and beliefs. However, the concept of religion still remains the same in all the 18 branches that make the world religion. The concept of religion explains the relationship between natural and supernatural concepts of reality in which various religions have their unique way of explaining nature and the existence as well as the role of humanity. Religion is associated with the study and understanding of human practices in relation to the natural and spirit world. Religions can be compared on the basis of what they stand for, belief and practices. For instance, Buddhism is a form of religion that practices its ways of living in relation to the teachings of Siddhartha Gautama. Christianity is known to be the world’s biggest religious society and pillars its practices and ways of living on the teachings of Jesus Christ. Judaism is a form of religion formed by the Jewish people and base s its practices and beliefs on the covenant made between the God and the Jewish people. Islam is also among the top religious groups in the world and it bases its beliefs and practices on life and teachings of Prophet Muhammad. Traditional African religion has its own practices which are unique but with a common concept compared to all other forms of religions in the world (Matthews, 2012). It relies on hereditary values to build its moral understanding and practices. In this case, it bases its beliefs and practices on the communities’ ancestors whom are believed to exist in the spirit world. Religious forms have a common concept which is based on the belief of sacred aspects that are used to create moral value. Christianity differ from the Islamic religion in the notion that one religion believes in the teachings of Jesus Christ who is acts as the pillar its foundation while the other focuses on the